Pioneering the future of basketball through AI, Computer Vision, and cutting-edge digital technologies. We build the tools that transform how players train, coaches analyze, and clubs operate.
SpotBasket Lab is the technology innovation arm of SpotBasket, dedicated to developing and deploying cutting-edge solutions that transform how basketball is played, coached, and managed. We leverage artificial intelligence, computer vision, and advanced analytics to create tools that were once only available to elite professional teams — now accessible to everyone.
Every project below is a live product or a feature inside one. Real screens, real links.
The phone's camera finds the ball and the rim, counts makes and misses and maps every shot. Pose tracking turns a player's shooting form into ten measures against target ranges.

One phone on a tripod films a game. On-device AI tracks players by team and suggests made and missed shots; the coach confirms them and the box score builds itself.

A play drawn on the 2D board runs in 3D with animated players, then renders frame by frame into a video: wide 16:9 for the screen in the gym or vertical 9:16 for Reels, TikTok and Shorts.
From a player's level, goal, schedule and equipment the app builds a path of short sessions, then changes it as steps are completed or skipped. Streaks, quests and SPB coins keep players coming back.


Groups, schedule, attendance, memberships, payments and player development for clubs and academies in one system, free for every coach. SpotBasket Pay lets parents pay by card straight to the club's account.

We push boundaries and explore uncharted territories in sports technology.
Every decision, every feature, every improvement is backed by real data and metrics.
We build for players, coaches, and clubs — real solutions for real basketball challenges.
We partner with leagues, academies, and technology companies to advance the sport.
SpotBasket Lab works with academies, coaches and technology partners. The best ideas come from combining deep basketball expertise with the technology to ship them.
Whether you're a club, academy, federation, or technology company — let's explore how we can work together to advance basketball through innovation.
Tell us how your club works today. We will show the modules that matter to you — groups, schedule, payments, player development and coaching tools — in a 30-minute call.